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SEO Tools Reviewed - Keyword Helpers

Autor admin | 23.07.2008 | Category Search Engine Stuff

If you’re concerned about search engine optimization (and you should be), then you know that keywords are important to your site’s success. However, choosing those keywords can be a challenge. Thankfully, there are SEO tools available that can make the task easier.

SEO Tools : Wordze

If you’re looking for SEO tools to help you conduct keyword research, then Wordze has a number of features you might want to look for in such a tool. When you’re doing a manual search for keywords on your own, you may end up not catching all of the possible words that might help boost your traffic. That’s less likely to happen when you’re using SEO tools like Wordze because you can actually search for words and find deeper levels of related words that might also attract visitors. These are generally words that won’t appear in free keyword tools and that you probably won’t brainstorm on your own.

Besides the keyword research, it also allows you to see your specific competition for a particular keyword or phrase. For example, if you’re looking at a phrase like “English tutoring” you can immediately see which other top sites are using the same phrase.

Effective SEO tools do need to have a lot of features to give them an advantage over free services. With Wordze, you’ll be able to look at which of your specific keywords are bringing in different percentages of your traffic. That will help you refine your marketing efforts. You can also find common misspellings of your keywords so that you can lock onto those potential customers as well.

SEO Tools: Keyword Spy

If you’re interested in doing a different of keyword research then SEO tools like Keyword Spy might actually be useful to you. Unlike Wordze which focuses on the keywords you can use to boost your traffic, Keyword Spy actually helps you see what your competition is specifically doing so you can try to top them and beat them in the search engine rankings.

To do this, you only have to type in a web site address into the tool. The tool will display all of the keywords the site is currently targeting. You can arrange them in a convenient spreadsheet and even add them directly into your campaigns through major search engines.

Another great benefit of SEO tools like this one is it can give you some ideas on which words to target if you’re not experienced in this area yet. New Internet marketers often struggle with selecting the correct keywords for their efforts. With this tool, you can find out which words are working for similar sites. That can give you a great advantage.

These are only two of dozens of SEO tools you’ll find on the Internet to help you with your search engine optimization efforts. The important thing when you’re looking at these tools is to take them for a test drive. Most SEO tools do offer a free trial period before you have to pay a dime. Use that period wisely before making a commitment.

About the Author

While these are not the only SEO Tools available, you can go to http://www.goodinternetmoney.com/SEOElite to find out about other tools that you can use!

Source: http://www.articletrader.com

Using A Blog To Promote Your Business

Autor admin | 06.04.2008 | Category Search Engine Stuff, Web Hosting

by: Zachary Thompson
 
Using a blog to promote your wellness business is a very effective marketing tool. What is great about using blogs is that you can promote your wellness business absolutely free. There are many places on the Internet that you can set up a blog without it costing you a single penny. With a new home business it is important to maximize promotion without spending all your profits on advertising and marketing. Using a blog is one of the methods that you can use to promote your wellness business without it emptying your business budget.

You do not have to be a computer wiz, internet wiz or programmer to set up an attractive blog. There are many places on the Internet that have blogs already set up for you. All that you have to do is create a free account, select the name for you blog and start making blog posts. It’s literally that simple without requiring that you know how to program or pay any type of membership fees or hosting fees. This is why blogging is ideal for promotion because it’s so simple to do.

Once you have your blog selected and your account created, it is time to name your blog. When selecting a name choose something that fits both the wellness industry and compliments the types of products that you will be promoting for your wellness business. For example, if you sell weight loss products you could name your blog something such as Skinny Tips. This would let others know the general theme of the blog.

The blog setup will ask you to create a description for you blog. Take the time to write out several descriptions until you have just the perfect one. The description that you post on the blog will often be what is used when search engines pick up your blog and list it in the pages. For the example of the skinny tips blog you could do a description such as helpful tips and information for weight loss. The description then further explains your blog so that more people are likely to read your posts because they will know what the blog is going to be about before they start reading.

What should you write about for your blog? One of the top things to write about is the general topic of the blog. Blogs with a lot of different topics can get confusing to readers. They are successful but the purpose of this type of business blog is to promote your wellness home business. If for example you had the Skinny Tips blog, you could write short pieces about losing weight, eating well and exercising. You can even write reviews for the different products that you are promoting. In the reviews, you can link directly to the product to encourage visitors to visit your main wellness small home business Internet site.

The primary purpose of blogs is to provide information. Providing a great deal of information is the key to a successful blog for business. You get people that would not normally visit a wellness product site to come and read your blog. After reading your blog on a regular basis, visitors will naturally go and visit your business site. Use the blog as a portal to get traffic to your website and not as a big advertisement. People will stay and read the information if it is informative and entertaining.

About The Author

Zach Thompson is a Glyconutrients Representative. His clients range from actresses to pro athletes. You can get a free Glyconutrients consultation by visiting http://www.successsystem4u.com.

$25 Free In Yahoo! Sponsored Search Advertising Credit

Autor admin | 01.04.2008 | Category Announcements, Search Engine Stuff

Looking for a promo code or promo link that will enable you to gain free advertising? Search engine marketing can be a very effective tool provide you take some time to conduct research on your product and choose the best key words for your business. Once you have done this, you can click on the below link and get $25 in free search advertising credit through Yahoo! It does require that you fund your new account with $30 in order to get your $25 in free search advertising. So for $30 you get $55 worth of advertising.

Click Here To Get Your $25 In Advertising

How to Submit Your Site Map to Google, Yahoo! and MSN?

Autor admin | 06.03.2008 | Category Search Engine Stuff

How to Submit Your Site Map to Google, Yahoo! and MSN
By David Viney

XML Sitemaps are an easy way for webmasters to tell search engines about pages on their site that may be crawled by their robots.

A typical XML Sitemap file lists each URL, together with information about when it was last updated, how often it normally changes, and how important it is, relative to other pages in the site). This helps search engines to more intelligently crawl your site.

In November 2006, Google, Yahoo! and MSN joined forces to support a new industry standard for sitemaps: Sitemaps 0.90. As long as webmasters follow the protocol, they can ensure their sites are fully and consistently indexed across all the major search engines (a real step forward). This article is important for all those with missing or poorly ranked pages.

The official site for the joint venture is at sitemaps.org and contains a lot of info about the new standard and it’s syntax. What the site singularly fails to do is explain correctly how to submit your sitemap to the big three! The format suggested on the site of:

http://search-engine-url/ping?sitemap=your sitemap_url

does not currently work at any of the three sites! Until it does, this short article provides instructions for how to (a) create your sitemap and (b) how to submit to each of the three main search engines…

Creating your Sitemap

Some hosting providers (for example 1and1) provide utilities via their web control panel, to create your sitemap, so you should always check with your provider first. If this service is not available, then make a visit to xml-sitemaps.com and enter your site URL into the generator box. Copy-and-paste the resulting sitemap into notepad, then save-and-upload to your site with the file name: sitemap.xml

If you want to validate the XML prior to uploading to the search engines (useful if you have made any manual amendments), look at the XML validator (at the same site) where you can put in the URL of your sitemap and check it against the standard.

Submit sitemap to MSN

MSN have yet to implement a formal interface for Sitemap submission (as at July 2007). To monitor the situation, please visit (from time to time) the MSN Official Livesearch Blog (where where future announcements are likely to be found).

Whilst MSN have yet to implement a front door, there is a recognised back door for submitting your sitemap to the MSN Search index; namely moreover.com! You should use the following syntax directly in your browser URL box:

http://api.moreover.com/ping?u=http://yourdomain.com/yoursitemap.xml

Since February 2005, moreover.com have been the official provider of RSS feeds to the myMSN portal (see press release) and reliable evidence suggests that submission to Moreover will result in MSN spidering your pages within 2-3 weeks.

Note that, whilst MSN still do not support direct submission, they do suggest on their blog that you add a reference to your Sitemap into your robots.txt file (something now supported by sitemaps.org). For example:

User-agent: *
Sitemap: http://www.yourdomain.com/sitemap.xml
Disallow: /cgi-bin/

This would tell MSN (and all other engines) to crawl your sitemap file but not to crawl your cgi-bin directory. For more info on how to implement a robots.txt file (in the root of your site webserver) please visit: http://www.robotstxt.org

Submit sitemap to Google

Google originally developed the XML schema for sitemaps and have developed a dedicated portal for webmasters, from where you can submit your sitemap:

http://www.google.com/webmasters/

First, you need to tell Google all the sites you own, then verfiy that you indeed own them. The verifiaction is achieved by adding a metatag between the head tags on your site homepage. The syntax for the tag is as follows:

There are full instructions on how to do this on the Google site.

Submit sitemap to Yahoo

Yahoo follows a similar approach to Google. Again, there is a dedicated sevice for webmasters (Yahoo! Site Explorer) and a procedure for verifying your ownsership of the site. First go to:

http://siteexplorer.search.yahoo.com/

Add a site, then click on the verification button. You can then download a verfication key html file - which you will need to upload to the root directory of your webserver. Then you can return to Site Explorer and tell Yahoo to start authentication. This will take up to 24 hours. At the same time you can also add your sitemap by clicking on the manage button and then adding the sitemap as a feed.

Submit sitemap to Ask

Ask follows a simpler approach to the other three. To submit you sitemap, you simply enter a ping URL, followed by the full URL of where your sitemap is located:

http://submissions.ask.com/ping?sitemap=http%3A//www.yourdomain.com/sitemap.xml

After clicking return, you will get a reassuring message from Ask that they have received your submission. Very neat!

About the author:

David Viney (david@viney.com) is a leading UK SEO Expert and provides search engine optimisation and website promotion services to companies large and small, through his company SEO Expert Services. Further articles tackling the tricky SEO challenges faced by David’s customers may be found on the SEO Expert Blog.

Article Source: http://EzineArticles.com/?expert=David_Viney

What is Search Engine Optimization?

Autor admin | 01.03.2008 | Category Search Engine Stuff

The most important part of an online presence for a business is finding ways to let people know that they exist. It is a bigger world today in business than it has ever been. Now a small boutique in a little town can find an audience for their products with no boundaries. Without the proper attention to search engine optimization, however, that same little boutique will remain obscure and firmly planted in its small town.

Learn Houston SEO Tricks

Learning the tricks of internet visibility can seem daunting. Research shows that the companies that show up in the top five results on a search engine page are the ones that will be most often taken seriously. Today’s public is used to their information fast and they do not spend a lot of time window-shopping when they are ready to make the purchase. They are going to click on the first few options and choose from those. That is where you want your company to be.

Vibrant, Exciting Web Pages

Now how do you get there? You get to the top by creating vibrant, exciting pages full of useful information about your product or service. You make those pages useful to the search engines by using keywords. Keywords are the words you think your customers are most likely to type into the search box in order to find your product.

What Search Engines Do

The internet is a lively place. Behind the scenes, search engines send out a program designed to find pages and decipher not only their relevance but also the words that will best describe the page. Then it is placed in the most appropriate place on their lists. They strive to ensure that their viewers find the most accurate and useful information in their search.

Developing a Houston SEO Strategy

When you develop your strategy for Houston SEO remember that bright colors and flashy slogans are wonderful once you get someone in the door but you have to get them there first for it to make any difference. Using the right words is the key to success. With good search engine optimization the possibilities are limitless for a business in cyber space.

About Author

Andre Zayas is a professionally syndicated author.

Source: ArticleTrader.com